How to sell a domain name in the UK
Most domain names never sell, and those that do often take a long time. A realistic price, clear listings and a safe payment method all help.
Set a sensible price
Look at reported sales of similar names on NameBio and in DN Journal's sales reports. Compare like with like: same extension, similar length, similar meaning. Remember that public lists only include sales people chose to report, and that headline sales are rare.
List it where buyers look
Large marketplaces show listed names in registrar search results. In one recent example, a $2 million sale was reportedly made to a buyer who found the name through a registrar search. A simple "for sale" page on the domain itself, with a contact form, also helps people who type the name in directly.
Handle enquiries carefully
- Reply politely and give a clear price or range.
- Ignore anyone who asks you to pay for an "appraisal" or "certificate" before they will buy. This is a well-known scam (see our scams guide).
- Keep records of what was agreed.
Get paid safely
Use escrow or a marketplace's own payment system. Only transfer the domain once the escrow service confirms the funds are secured (see our escrow guide).
Transfer the name
For .com and similar names you will usually give the buyer an auth code or push the name to their account. For .uk names, see our .uk transfer guide. The process changes on 9 February 2027.
Profits from selling domains may be taxable. Ask an accountant about your situation.
Sources
- NameBio – domain name sales database
- DN Journal – weekly domain sales reports
- DomainInvesting.com – TradingCards.com sale report
- Escrow.com – How domain escrow works
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